---
title: How to Start Planning your own Event?
description: Event planning is one of the top 5 most stressful jobs in the world. We want to give you tips you should consider when starting to plan first event.
---

[Liveto's blog ](https://blog.liveto.io/en/liveto-blog)

# [How to Start Planning your own Event?](https://blog.liveto.io/en/liveto-blog/how-to-start-planning-your-own-event)

 Written by [Titta](https://blog.liveto.io/en/liveto-blog/author/titta) | Oct 22, 2019

Event planning is one of the top 5 **most stressful** jobs in the world. Liveto’s staff knows this is true – we have years of experience in cooperating with event organizers. We want to give you a hunch of the things you should consider when starting to plan your first own event.

## Start with why!

These Simon Sinek’s famous words apply also to **event planning**. The very first step is to figure out **the purpose** of your event. Why, what and how – find answers to these questions first! Be realistic and consider, would there be enough demand for this kind of event. Often beginners in event organizing fall in love with their own ideas and cannot be realistic about it. 

Watch Simon Sinek’s inspirational speech [here.](https://www.youtube.com/watch?v=qp0HIF3SfI4) 

 

## Create a story for the event

The competition is hard in the world of events. The key to success is to reach your potential customers and gain their interest. You need to share your **vision** with the world. By creating a story for your event, you can find the right people who share same** values** as you.

Creating your own story is the cheapest part of the marketing. With influential story you’ll be able to **stand out** from the competitors!

 

## Ticket sales: part of the success

Think, how much your potential customers are ready to pay to attend your event, and how to engage them to buy their tickets in advance. Clarify what are the mission and vision of your team, and **the goals** you want to achieve in ticket sales. Pre-sale is an effective way to measure, how well has your marketing worked for potential customers.

#### Checklist for the ticket sales:

1. Find the **most profitable** sales partner.
2. Make the purchase process as **simple** as possible.
3. Schedule the sales precisely.

Want to learn more? This was only a beginning! We at Liveto have made a guide **Fundamentals of Successful Event**, where you can read more about how to get started with planning an event.

We want to help you, let’s build a successful event **together**!

 

<https://blog.liveto.io/hs/cta/wi/redirect?encryptedPayload=AVxigLIoGhwQ%2FiY0uvRfu4MpwwepMNI8g%2FajI5xUAo1GZpZvUYNQLzpqImAUgOKL4NwaCailUNXKbNU9JxVKXGkxSx71cQj4Lg3FfCwfpUoYVt%2BdKEoSYNFFkmWX1RKPtdyGUsYZtyehUSOcZFRmB7OdXVJpIHasOC2cKlI9d4Bgsh1MAQvBuFaXzPdmGcHQnog%3D&webInteractiveContentId=189233913365&portalId=4397742>

 

[View full post](https://blog.liveto.io/en/liveto-blog/how-to-start-planning-your-own-event)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Titta"
  },
  "dateModified" : "2025-07-11T09:59:45.871Z",
  "datePublished" : "2019-10-22T09:59:49Z",
  "headline" : "How to Start Planning your own Event?",
  "image" : {
    "@type" : "ImageObject",
    "height" : 628,
    "url" : "https://cdn2.hubspot.net/hubfs/4397742/Nimeto%CC%88n%20suunn.malli-5.png",
    "width" : 1200
  },
  "mainEntityOfPage" : "https://blog.liveto.io/en/liveto-blog/how-to-start-planning-your-own-event",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "Liveto's blog"
  }
}
```