In past few years we have faced many terrible terrorist incidents in different parts of the world. Some of these attacks have taken place in public events: concerts, sport events and outdoor fairs. Especially the suicide bombing at Ariana Grande concert in Manchester 2017 has made us think the safety and security policies in events more than before.
Without any doubt, statistics, data and analytics have always been crucial for event organizers. It helps to understand your customers better, to allocate resources properly and to increase the profit eventually.