If you are involved in the event industry, you have probably googled something like “Trends in event management” or “Future of events”. Many sources would include sustainability and wellbeing on the list. Sustainability isn’t a new concept, but nevertheless many event organizers don’t pay enough attention to sustainability aspects during the event organization process. Wellbeing isn’t that popular among event organizers, but it can also help to organize a unique and memorable event.
In past few years we have faced many terrible terrorist incidents in different parts of the world. Some of these attacks have taken place in public events: concerts, sport events and outdoor fairs. Especially the suicide bombing at Ariana Grande concert in Manchester 2017 has made us think the safety and security policies in events more than before.
Without any doubt, statistics, data and analytics have always been crucial for event organizers. It helps to understand your customers better, to allocate resources properly and to increase the profit eventually.